I wrote and recorded a podcast yesterday. It was definitely a learning experience. I had only recorded one podcast before this one. This time, I realized that this experience could be of value to a public relations practitioner. Podcasts are an effective communication tool because they are versatile, reach a broad audience and can be published in many different mediums. Podcasts are able to reach a wide range of people.
I wrote my podcast on how to write the statement of a Public Relations plan. It was the first in a series of 10 podcasts that I have dedicated to how to write an effective PR plan. The 10-step plan is based on Writing Winning Proposals PR Cases by Tom Hagley, a professor in the School of Journalism and Communication at the University of Oregon. In the first episode, I went in depth into the six steps that will lead you to effectively writing your statement. I took a case study from Professor Hagley’s class and used that to construct a statement based off of the case study that I provided. Then at the end of the podcast, I gave an example of what a good plan statement would be in a PR plan. The example I gave was one that my group and I wrote together.
Writing a great statement in your PR plan is how you grab the attention of the person reviewing your plan. IT is what draws them into wanting to listen to what you have to say. A good statement serves as the foundation to what the rest of your plan will end up looking like.
Preparing Your PR Plan was a podcast I wrote and recorded because it is furthering my interest in becoming a great PR practitioner. That class has been inspiring me, so I thought I would share my inspiration, in the form of a podcast.
